In today’s eco conscious world, where the demand for planet-friendly living practices keeps rising, the landlords can also contribute to a greener planet by turning their real estate into sustainable properties. To remain competitive and to live up to expectations of modern day tenants, as an owner, you should implement climate-friendly practices which will attract a growing population of ecologically aware renters.
In this article, we have gathered the most important information on how to become more sustainable, how to save the environment, how to appeal to nature-oriented renters, and what the benefits are. We will explore 7 green ways of reducing your environmental impact and making your space earth friendly.
Landlord’s Guide to Implementing Green Property Management. Attract Eco-Conscious Renters & Reduce Your Operating Expenses.
These eco-friendly methods include energy efficiency, water conservation, recycling, smart home technology, waste reduction, native plant landscaping, and others. By following our advice, you will assist in the protection of our planet, stand out among the competition and appeal to the right tenants who will secure you a steady influx of rental income in the long run. Continue reading to discover how to make your rental property green and contribute to a safer and healthier world, while maintaining your revenues high. Lastly, discover the benefits of using a property management company.
Swell Property: Caring About the California Environment By Promoting Sustainable Management Practices
At Swell Property we are aware that sustainability is a process and not a destination. Therefore, we are committed to consistent searching for innovative methods that improve eco-friendliness in rental market industry, ensuring landlords we work for meet the requirements of today’s eco-conscious tenants and contribute to greener future of the planet. This allows them to stand out among the competition and ensure success in long-term rental business. Sustainability in property management is shown through all rental services including maintenance, paperless administration and rent collection, vendor management, tenant placement, and more. If you are an owner who is looking to improve your property’s sustainability and attract a large pool of environmentally aware tenants in San Diego coastal area, Swell Property team can help you achieve your goals. We can assist you in introducing energy-efficiency, water conservation, waste management, and natural heating and cooling principles that align with green living. For more information, feel free to contact us at (760) 452-2345.
Know Your Customers: Who Are Today’s Renters?
The rental population in the United States is quite dynamic because it is shaped by many different factors like age, income, education level, occupation, and lifestyle choices. Knowing what modern day tenants are looking for provides valuable insights and gives you the opportunity to become a good landlord who is considerate of their renter’s needs. Ultimately, you will earn their respect and they will want to stick around. This way, you will reduce vacancies and gain loyalty from your occupants, who will want to renew their lease over and over again.
So who are today’s renters?
Renters make up more than a third of all US households and they come from all demographic backgrounds, including young professionals, families, single individuals, single-parent families, and seniors. They come from all age brackets, with majority of them being between 20 and 45 years old. With environmental concerns on the rise caused by human-induced climate change, there is an unprecedented rise in environmentally conscious tenant population on the rental property market. Numerous surveys show there is a surge of eco-renters who are actively looking to find dwellings that align with high standards of eco-friendly living. There is an evident trend that today, more than ever, people are holding themselves responsible for how they impact the environment.
A recent multifamily research study shows that the majority of renters (61%) are willing to pay higher rent for a sustainable apartment. Eco-conscious tenants are primarily seeking:
- Harmonious space that supports overall well-being: Safe & healthy living in low crime area
- Location: Walking distance to major spots reduce fossil fuel consumption
- High-quality amenities: Energy-efficient and water-saving appliances
- Easy access to outdoor space: Balcony, green space or garden space to grow their own produce
- Natural heating and cooling: Good insulation, programmable thermostats, new windows
- Sustainable furnishings & décor: Made of recycled materials, organic materials, responsibly harvested wood
- Promote eco-friendliness locally: Community engagement in local environmental initiatives
7 Ways to Make Your Rental in San Diego Coastal Area More Eco-Friendly
San Diego coastal landlords have unique opportunities to implement sustainable property management practices that align with the region’s environmental needs. Leveraging the coastal climate, you can reduce energy consumption by encouraging tenants to use natural ocean breezes and install energy-efficient windows and ceiling fans. Given Southern California’s frequent droughts, water conservation is critical. Installing low-flow fixtures, smart irrigation systems, and native, drought-tolerant landscaping like succulents can significantly reduce water usage.
Coastal properties also face challenges like salty air, which can corrode traditional materials. By opting for eco-friendly, corrosion-resistant materials such as recycled composite decking and weather-resistant finishes, you can extend the life of your property. Engaging tenants in local environmental initiatives, such as recycling programs and beach cleanups, not only boosts sustainability but also attracts eco-conscious renters who appreciate San Diego’s coastal ecosystem.
As a homeowner, there are many rental property upgrades that help create a sustainable place to live. However, you should bear in mind that implementing earth-friendly methods doesn’t happen overnight and before you start, you will need to create a solid plan with focus on the following key areas. Try to keep a property maintenance checklist to ensure preventive maintenance practices that facilitate earth-friendliness.
1. Energy efficiency
One of the most prominent methods of reducing dwelling’s carbon footprint is through energy efficiency. Energy-saving methods can substantially lower energy consumption as well as operating expenses. To encourage conservation of energy, look at the following methods below.
Consider installing:
- Energy-efficient appliances (10% to 50% less energy consumption)
- New, energy-efficient windows
- Smart HVAC system
- Solar panels
- Provide place for hanging dry clothes outside or inside (collapsible or foldable drying rack)
Educate renters to:
- unplug electronic devices not in use
- use natural light whenever possible
- switch off lights when not in use
- use LED lights
- hang clothes to dry
2. Water conservation
Water is a precious resource and its responsible consumption is an essential element of sustainable living. There are several measures that you can apply to minimize water usage and reduce utility bills in your rental unit. Apart from installing appliances with limited water consumption, it is critical to conduct regular maintenance to prevent any leaks.
Install & improve property:
- Water-efficient dishwashers and washing machines
- Water-saving solutions (dual-flush toilets, water flow sensors, shut-off valves)
- Low-flow fixtures (faucets, showerheads)
- Smart irrigation system for watering lawns and flowers
- Rainwater harvesting systems
- Greywater recycling system
- Drought-resistant landscaping
Advise your residents that water can be saved by:
- Two-basin technique of dish washing
- Run only full loads of dishes or laundry
- Turn the tap off when brushing teeth or shaving
3. Waste management
Reducing waste is another aspect of sustainable living that minimizes ecological footprint, saves natural resources, but also saves you money in the process.
Provide:
- Set up a recycling station
- Provide compost bins (worm bins, electric composting)
Educate tenants to:
- Switch from single-use items to reusable ones (bags, bottles, cutlery, containers)
- Compost organic waste
- Reduce e-waste by unplugging devices not in use
- Buy products in bulk or those with minimal packaging
- Enroll in community composting programs
4. Natural light
Natural light from the Sun is a sustainable light solution that creates a sense of openness and harmonious living environment.
Install:
- LED and CFLS light bulbs
- Dimmable lighting for better control of energy consumption
- Pendant lights rather than downlights
Advise tenants to:
- Use high-quality LED bulbs (ENERGY STAR-certified)
- Clean windows to provide maximum sunlight
- Use natural light whenever possible
- Turn lights off when not in use
5. Natural heating & cooling
Think about innovative cooling and heating solutions to turn your rental property into a sustainable unit.
Improvements & upgrades:
- Programmable thermostat
- Regular HVAC system maintenance (filter cleaning and replacement, ductwork inspection)
- Improve insulation and seal gaps and cracks around windows and doors
- Install ceiling fans and exhaust fans in bathrooms and kitchens
Inform the renters to:
- Utilize natural light and Sun heating by closing and opening the curtains during the day
- Set thermostats to energy-efficient temperatures
- Use ceiling fans to distribute air better
6. Good air quality
The quality of air is essential for healthy living. By ensuring properly ventilated space, with minimized levels of allergens and pollutants, you will be able to maintain high air quality.
Provide:
- Air purifiers, mechanical ventilation, and exhaust fan installation
- Regular HVAC system inspection and maintenance
Recommendations for the renters:
- Grow indoor plants that purify air
- Make sure the premises are always well ventilated
- Use eco-friendly cleaning products
7. Sustainable landscaping
Eco-conscious tenants want outdoor access, either to a balcony, a backyard, or community gardens, as spending time outside is proven to reduce stress and improve our well-being. By providing your renters with access to green space, they will be able to connect to the property better.
Boost your sustainable factor by planting plants native to your area. Native plants adapt faster to the soil, require less watering, and help feed local wildlife.
Sustainable landscaping practices:
- Xeriscaping (landscaping with minimal water use)
- Native plants (less watering and growth accelerants)
- Rain gardens, permeable hardscapes, dry wells
- Solar-powered lights
- Promote biodiversity by encouraging wildlife (birdhouses, bee hotels, and butterfly gardens)
Recommendations for renters:
- Grow edible garden
- Encourage local wildlife visits to increase biodiversity by providing food, water, and shelter
- Use water resources responsibly
Top 8 Benefits Of Owning An Eco-Friendly Rental Property
Making an investment property more sustainable has various benefits for landlords. What this means is that your initial investment in eco-friendly upgrades and improvements will pay off multifold in the end, including the tax deduction for energy-efficiency. Here’s just some of the benefits you will get to enjoy:
- Save money – Lower operational costs, reduced utility bills, maximized rental income
- On-time payments – Sustainable practices attract reliable tenants who pay rent on time
- Higher market value & increased rental rate – Lower utility bills, energy efficiency and happy clients all validate higher rental price and increased property value
- Loyal tenants – Greater likelihood of attracting responsible and respectful tenants who will commit to a long time stay at your property
- Increased energy efficiency – Improved energy performance means less greenhouse gas emissions
- Become greener – You will contribute to a more sustainable future and greener planet Earth
- Setting a good example – As a role model for tenants, neighbors, and other community members, you have a chance to teach them how to incorporate sustainability into their daily lives
- Meeting future regulatory requirements – It will be easier for you to meet ambitious climate plans set by governments worldwide – reach carbon neutrality by mid-century.
Future Trends In Green Property Management
There are several emerging themes that are building the future of sustainable management of real estate and they include:
- Smart home technologies that optimize energy usage
- Circular economy principles – recycled building materials in renovations and construction, elimination of waste and pollution, eco design, raw materials, etc.
- Renewable energy sources & sustainability
- Net-zero buildings (green buildings)
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- Questions Every Landlord Should Ask Before Hiring A Property Manager
- A Guide to Rental Property Inspections for Landlords
About the Author
David Miller is Real Estate Advisor at Swell Property. Whether you’re eyeing a new home, an investment property, securing the best mortgage, or aiming to enhance your property’s value, my focus is on providing personalized guidance and strategy for your success. I listen to your needs attentively, ensuring that my expertise aligns perfectly with your real estate goals. My clients’ satisfaction and referrals are the true measure of my success in San Diego’s dynamic real estate market. If you’re searching for a real estate professional who’s deeply committed to your success, I’m eager to demonstrate my expertise and win your trust. Let’s connect and start this journey together.
